Medical Marketing

A recent unauthorized data access event at a renowned cosmetic surgeon’s clinic in Beverly Hills has magnified the need for strong data protection measures in cosmetic surgery fields. With the digital era encapsulating patient-specific details, any security mishap can lead to damaging repercussions, affecting the credibility of the clinic and the confidence of its clientele.

As September winds down, it’s time to set our sights on the upcoming quarters, especially Q4 2023 and 2024. Whether you’re a veteran in the business world or a newcomer, establishing precise and purposeful objectives is the cornerstone of success. But what if your Electronic Health Records (EHR) system becomes an obstacle rather than a

For aesthetic practitioners and med spa proprietors, enhancing patient involvement is a continuous mission. With the innovative patient interaction features present in digital health records (EHR), you have the power to foster deeper connections with your clients, amplify their satisfaction, and optimize their care experience. Clear and regular communication throughout their care journey is pivotal,

There was a time when simply being a good dentist was enough to build your practice. Word of mouth was key to expanding your patient base. Advertising was unheard of for dentists or doctors. Websites and social media didn’t exist. Then a few practices started giving away promotional toothbrushes and personalized toothbrushes to their patients

Writing engaging content for your practice website is more than just knowing how to speak to your patients. For your site to do well in search engine rankings and bring new patients to your office, you’ll need to use specific strategies that capture the attention of your readers as well as search engines. Use the