Owning a mental health practice is enough work without factoring in all of the work required to dial in a marketing strategy. Fortunately, following our Pyramid of Success can help mental health practitioners build their strategy from the ground up. Not only does a marketing strategy help increase your practice’s revenue, but it also means …
Growing & Marketing Your Mental Health Practice Read More »
While there may not be a big, red button you can click to remove a Google review outright, there is a way to submit a review for removal. But before you do that, it’s worth considering whether you really want to try to remove a review…and whether a review even qualifies for removal at all. …
It’s no secret that the legal industry is competitive, which means every aspect of legal marketing – from the design of your website to your search engine optimization – must be finely tuned to avoid losing out on clients. Managing your online reputation has become incredibly important in a world where up to 95% of …
Are Your Law Firm’s Online Reviews Attracting More Clients? Read More »
The statistics don’t lie: the majority of people researching a business or a product start online. In 2022, 46% of all Google searches included local intent. People are choosing products and business because of their online presence, and eliminating options due to a lacking or negative online presence, making your online listings critical to your …
Want Better Local Search Performance? Don’t Forget Reviews Read More »
Trust is a big deal in the world of online reviews, and for good reason. With 95% of consumers reading online reviews before they make a purchase, some businesses have turned to some questionable tactics to increase their number of reviews, often creating entirely fake reviews to boost their numbers. While it’s pretty obvious that …
Beware Reviewgating: How to Preserve Trust and Avoid Google Penalties Read More »
Getting a bad review isn’t fun. Online reviews have become a powerful tool for patients looking to choose a new provider. They’re often the first impression a prospect has of your practice, so it can be disappointing to get a negative review. However, studies have shown us some interesting things about the way prospective patients …
Google. Yelp. Healthgrades.Vitals. RateMDs. Patients today have more opportunities than ever to share their experiences and opinions about medical professionals, which means prospective patients have more options to analyze doctors’ online reputations before making that first appointment. It’s a form of empowerment long missing from doctor-patient relations — and one that patients are increasingly happy …
What Is Your Medical Practice Doing About Harmful Online Reviews? Read More »
Websites are like storefronts — you can show your potential clients what you know and what you offer, but it’s no longer enough to get them to actually walk through your front door. Without online reviews, SEO, and local search results, your storefront may as well be at the end of a cold, dark alley. …
5 Reasons Your Medical Practice Needs to Pay More Attention to Online Reviews Read More »
No one likes negative feedback. Some people say they relish reading or hearing bad stuff about them: Michael Jordan used it to motivate himself throughout his storied NBA career. But most of us instantly get a little prickly when someone pulls out the red pencil when going over the quarterly report we wrote or even …
Turning that Frown Upside Down — Getting a Negative Review Edited Read More »
In past blogs we’ve talked about reviews and your practice. We’ve talked about how potential patients use reviews to find practices for treatments and procedures they seek to have done. We’ve discussed how you need to respond to all reviews, but particularly the negative ones. About those reviews, a new study shows that Americans say …
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