Blog writing is not just a stream of consciousness, especially when it comes to content for a medical practice. Google classifies medical content as “Your Money or Your Life” content (YMML) which means it’s held to a higher standard because misinformation can have serious negative consequences for the people who read it. That means it’s …
9 Elements of a Valuable (and Optimized!) Blog Post Read More »
It’s no secret there’s a ton of content on the Internet these days, but if you’re looking to boost your website’s search engine optimization (SEO) by way of blogging, there’s a lot to know. Gone are the days of keyword stuffing and black hat SEO tactics. The main goal of today’s SEO content? Write things …
4 Tips to Make Your Blogs More Human and SEO Friendly Read More »
While the term itself might be a little bit outdated, blogs are still highly relevant, useful tools for those looking to share ideas and opinions with the world, including digital marketers. To understand how they work and how you can effectively leverage the concept in your marketing strategy, you’ll need to thoroughly understand your audience …
What Are Blogs, And Are They Still Relevant For Marketing? Read More »
Your website isn’t just a place for pretty pictures. Used correctly, websites attract and convert new clients to your practice. There are lots of ways to optimize this process, and one you’ve probably heard a bit about is blogging. On the surface, it might not make sense to create a blog, but websites with blogs …
When we bring in a new client, they’re all on board with building a new, engaging website. They understand the value of well-written, interesting content. They like the idea of adding video and lots of photos. They like our focus on beautiful design, and they understand the need for the site to be mobile friendly …
It seems everything is open to questions about its veracity these days. Facebook is renowned for spreading false news stories through its sea of groups. Video editing can make a person say something they never actually said. Pundits on TV and radio openly make up their supposed facts to make their case. And online reviews …
Whether you write the blogs on your practice website or whether you have our staff of professional writers write them, they aren’t something to take for granted. Sometimes clients think of blogs from their perspective (instead of from a patient’s perspective) and get tired of the content that they already know. They don’t see the …
We understand it can be daunting to come up with dental blog ideas that will engage your readers. But if you follow these 3 tips you will always have an engaging topic that will drive patients to your blog and ideally into your office. Always remember the entire purpose of your dental blog is to …
How To Generate Quality Dental Blog Topics & Content Read More »
At MyAdvice we strongly believe that a blog needs to be a part of every website we build. As a busy doctor or dentist, the thought of adding another task — writing a blog — can be the last thing you want to do. Plus, you may be letting your personal behavior cloud your opinion. …
Like many words and terminology associated with technology, the word “blogging” has taken on an entirely new definition and purpose in the last five years. What was once simply a self-indulgent hobby for many, is now a necessary marketing tool that few business owners can ignore. The blog is an essential part of any company’s …
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