How to Keep Your Medical Website Safe and Secure

Your website is the foundation of your business online. It’s where your other online strategies are driving traffic and the equivalent of your digital business card. That’s why it’s the base of our Pyramid of Success – because it’s the foundation of your marketing strategy. For medical websites, storing medical data means that security is …

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mobile search

Where Are Potential Patients Checking Out Your Site?

When the number of searches conducted on mobile devices surpassed those done on desktop in 2015, there was talk of people ditching their desktop computers and everyone working from their phones and maybe a tablet here and there. Laptops would be important, as offices would transform into floating spaces without permanence. The whole idea of …

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Forty One Percent of Patients Willing to Switch Physicians for Online Access

A recent Accenture survey found that more than 40 percent of patients would be willing to switch to a different doctor so that they can have access to their electronic medical records (EHR). Currently 36 percent of those surveyed have full access to their Electronic Medical Record (EMR), while 41 percent would switch physicians and …

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