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Want Better Local Search Performance? Don’t Forget Reviews

The statistics don’t lie: the majority of people researching a business or a product start online. In 2022, 46% of all Google searches included local intent. People are choosing products and business because of their online presence, and eliminating options due to a lacking or negative online presence, making your online listings critical to your …

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We All Need Local Power

There are different ways a potential client can find your business. They can ask a neighbor or coworker for a reference. They can see you in local ads, if you place them. They can see you pop up on pay-per-click ads when they’re researching a procedure your business specializes in and paid to advertise with …

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Making Sense of Some Google Local Search Symbols

When you’re searching for something that Google assumes is of local interest versus general information, it returns local results. When you type in “Dental Implants,” for instance, you’ll see what is called the Map Pack of local dentists near you offering to replace a tooth with a dental implant. It’s assumed you want options for …

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