Marketing is essential for every business, even your medical practice. Your marketing approach has the ability to make your practice a success. But if not properly devised and implemented, it can also see you lagging behind your competitors. How you market your practice is up to you, but there are certain indispensable strategies that you […]
Three Essential Medical Marketing Strategies Read More »
Over the last few years, marketing has changed drastically, thanks to social media. For all businesses, including medical practices, a social media presence is vital. Not only does it help you reach out to your patients directly and give them information about your services, but it also helps your practice to gain more visibility and
Three Social Media Tips for Doctors Read More »
When it comes to developing your digital marketing strategy, determining whether or not social media is worthwhile for your practice is tough to measure. But our team can reassure you that maintaining active social media accounts matters, even if you can’t put a number to the positive results. Tracking website traffic from your Facebook, Twitter,
Does Social Media Lead to Conversions? Read More »
It is vital for a business to have a good reputation. Customers prefer transactions with a business having a good reputation, even with differences in pricing for the same services offered by the business’ competitors. However today, reputation is almost synonymous with a company’s online reputation. Whenever someone requires a service, they go online, and
Why A Strong Online Reputation Has Become Important for Doctors Read More »
Despite the pervasiveness of social media, the medical industry is far from embracing it. Doctors shy away from employing social media tools to forward their careers and expose their practices to new business. This is largely due to privacy and liability concerns. However, with a little effort it is possible to put these concerns aside
How To Make The Most Of Social Media Read More »
If you subscribe to social media services with MyAdvice, you’ve certainly heard us talk about engagement with your customers. But what does it really mean? Social marketing is driven largely by engagement. Traditional forms of marketing lack a means to communicate with your customer immediately following your print ad or commercial placement. But social media
What’s Engagement, Really? Read More »
Social media marketing is not just for businesses anymore. Even individual professionals like lawyers, actors, real estate agents and architects among others can use the social networking sites to connect with their clients and find ways to give more than they are currently offering. Even doctors, can make the most of social networking sites, to
How Twitter Can Make You A Better Doctor Read More »
The digital revolution has made access of information about anyone and anything easier than before. Of course, there are security and privacy options that you can use to prevent everyone from accessing information available about you on the web. Regardless, it is possible for people to write about you or share your private or personal
How To Promote And Protect Your Online Reputation Read More »
We love social media! Finding posts for your business page is one of the best parts of our job. But we know that some of the most engaging posts come straight from your practice. As much as we would like to be, we’re not in your office every day interacting with your patients, enjoying the
Need to write a Facebook post? Here are some ideas! Read More »
Doctors and other medical professionals are not untouched by social media. Many physicians use it for both personal and professional use. There are a number of gray areas when the issues of being a doctor and a social media user collide. To give an example, there is no prescribed solution to the dilemma of accepting
Social Media Etiquette For Medical Professionals Read More »