It’s easy to see why Google is such a successful company. Unlike traditional channels such as print, TV, and radio, search engine marketing targets only users who have already expressed interest in what you have to offer. Furthermore, you pay only when a potential patient clicks on your ad and goes to your website. This […]
Thinking of Running Your Own Google Adwords Campaign? Read This First! Read More »
Have you ever thought about starting a Pay Per Click campaign? If so, do you wonder what to do to get started or how to influence click rates to really get your consumer’s attention? Pay Per Click can be daunting to figure out unless you are dedicated to it full-time. Deciding on the right marketing
Offers Bring Clicks Read More »
Connecting consumers with plastic surgeons has been our job since 1998. We constantly seek ways to make it easier for consumers to find the professionals they need. To that end, MyAdvice pioneered the use of IP technology to deliver profiles of plastic surgeons to our website visitors through the Featured Practice module. Every visitor to
MyAdvice’s FREE Featured Practice Module Read More »
In late March, Facebook introduced a migration tool to allow individuals and businesses to convert their profiles into pages. They promoted this feature by stating that it would offer businesses increased presence since Facebook users could simply “like” their page once it was migrated. Unfortunately, it would appear there have been some obstacles that have
Reversing the Facebook Profile to Page Migration Read More »
Twitter has offered users a ‘suggested users to follow’ feature for a number of months. Now they have expanded upon this feature, integrating suggestions based on interest. They have also introduced a more advanced search function that has a similar focus on user interest. How Twitter’s New ‘Suggested User By Interest’ Feature Works This update
Twitter Helps You Follow Accounts With Shared Interests Read More »
As a member of the medical community looking to establish an SEO presence, it is possible to make mistakes. The American Medical Association (AMA) has even enacted a policy that provides medical professionals with some guidelines on appropriate social media behavior. Below you can review some of the specific standards. These deliver the underlying message
Using Social Media Appropriately in the Medical Industry Read More »
Social media and blogs open up the opportunity for a very different type of marketing that can help give your practice more exposure. Instead of simply relying upon direct marketing and promotions to draw in new clients, you can connect with them on a more personal level by providing them with helpful information. You don’t
How Simple Education Helps Market Your Practice Read More »
With the rise of social media for brand awareness, online marketing now requires a carefully balanced strategy. High page rankings, quantity of quality backlinks and more used to be a few of the major players in making a website successful from an online marketing standpoint. They still do have a major impact, but now, to
Social Network Reputation Improves Search Engine Rankings Read More »
Social networks have begun to play a much more important role in the world of online marketing and SEO, and they’re finding their way into the mainstream components of social network features. Since the Bing and Yahoo! merger, Bing has become a trendsetter in establishing a variety of cutting-edge features. The additions it has made
Bing Launches Additional Facebook Features Read More »
In the medical industry in particular, patient reviews of your practice are an essential part of establishing brand awareness, reputation, and the enhancement of your SEO ranking strategy. By encouraging your patients to write unbiased reviews about their experiences at your practice, you’re accomplishing a number of different things to further your business. Benefits of
The Importance of Online Patient Reviews Read More »
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