Have you read your comments in the past and wished that there was a better way to communicate with individual customers via Facebook? Now you’ve got options! Facebook recently made some changes to how Business Pages interact with their followers. While before you were subject to responding in the format that your customer initiated contact […]
Facebook Adds Private Messaging for Business Pages Read More »
In some ways, cosmetic surgeons have a tough time on social media. Your job entails improving patients’ self-esteem through cosmetic surgery, but those patients aren’t always likely to engage with your social media pages. We’ve suspected that this is the case for a while. But now we have data to prove it! RealSelf recently published
I’m A Cosmetic Surgeon. Why Don’t People “Like” Me? Read More »
Establishing a social media presence is quite important for medical practitioners these days. People are becoming increasingly active on social media sites and not utilizing the opportunity it presents to promote your medical practice can see you losing out to your competitors. In addition, you also get to expand your professional network and to educate
Things to Be Wary of When Using Social Media Read More »
When doctors use social media, they have to be cautious. It is easy, at times, to breach patient confidentiality. Many doctors may be very wary of using social media and may actually refuse to use it just to be on the safe side. However, doing so will mean giving up on an excellent channel to
How To Make the Most Effective Use of Social Media Read More »
Depending on your experience providing content for your customers, you may have a unique perspective on why you write, upload, post, or promote content in the first place. Perhaps you’ve only added content onto your website pages, you publish articles on your blog every week, or you’re constantly updating your Facebook business page. Most likely,
Social Media Versus SEO-Focused Content Marketing Read More »
Social Media for Healthcare: Mistakes You Should Avoid Social media is an excellent way for healthcare practitioners, like you, to promote specialty services, establish rapport with patients and communicate outside of your regular office hours. Before you dive into the world of social media, you should understand the type of environment you’re entering and how
Social Media for Healthcare: Mistakes You Should Avoid Read More »
Over the last few years, the popularity of social media has increased exponentially. For most people, social media is a great way to connect with their friends and family and to tell their stories. For businesses and professionals, including medical practices and doctors, however, social media can be a lot more useful. What you have
Four Ways to Use Social Media to Your Advantage Read More »
Social media channels provide doctors excellent marketing platforms , but there are some aspects that can be difficult to handle. You are being observed constantly and each one of your social media activities can affect your practice’s reputation, and therefore, growth. As a result, it is important to know and follow the dos and don’ts
Four Popular Social Media Practices to Avoid Read More »
Over the last few years, marketing has changed drastically, thanks to social media. For all businesses, including medical practices, a social media presence is vital. Not only does it help you reach out to your patients directly and give them information about your services, but it also helps your practice to gain more visibility and
Three Social Media Tips for Doctors Read More »
When it comes to developing your digital marketing strategy, determining whether or not social media is worthwhile for your practice is tough to measure. But our team can reassure you that maintaining active social media accounts matters, even if you can’t put a number to the positive results. Tracking website traffic from your Facebook, Twitter,
Does Social Media Lead to Conversions? Read More »
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