This week, March 4-10, marks the National Patient Safety Foundation’s annual Patient Safety Awareness week. For the past ten years, NPSF has led health care organizations to recognize the importance of patient safety by raising awareness and encouraging both healthcare providers and patients to become more educated. This year’s theme, Be Aware for Safe Care, […]
Using Social Media to Spread Awareness for Patient Safety Read More »
The healthcare industry has seen a huge increase in consumers using social media to find health information and advice. According to the Pew Research Center, 80% of Internet users have looked online for information about health topics. Moreover, data published by the American Academy of Facial Plastic and Reconstructive Surgery suggests that 42% of patients
Live-tweeting a Surgery: Genius Marketing Strategy or Risky? Read More »
As we’ve seen in recent years, there’s always something new happening in the world of social media. Whether Facebook is turning your world upside down with a new layout, Twitter is launching a new design, or you’re told Google+ is more of a necessity for your practice than an option, these days the impact of
What’s the Interest with Pinterest? Part One: Learning about Pinterest Read More »
With the rise of social media for brand awareness, online marketing now requires a carefully balanced strategy. High page rankings, quantity of quality backlinks and more used to be a few of the major players in making a website successful from an online marketing standpoint. They still do have a major impact, but now, to
Social Network Reputation Improves Search Engine Rankings Read More »
Twitter is an excellent tool for branding yourself. Although it may seem very basic at first, it has many features that can be utilized to rapidly spread awareness about the services you offer. The Language of Twitter You are going to notice that Twitter seems to have its own language. Let’s go over some of
With over 110 million Americans actively using social networks (Anderson Analytics), there’s clearly a huge audience, but how can this benefit a medical practice? Here is a list of some of the many ways your practice can benefit from actively engaging in online social networking: Additional exposure to your brand – Whether you are trying
Top 10 Ways Social Networking Websites Can Benefit Your Medical Practice Read More »
By now you have heard of sites like Facebook, Twitter, LinkedIn, and Myspace. These sites are being used by millions of people everyday and have quickly changed the way the world communicates and shares information. What are Social Networking Websites? Social Networking websites are online communities where people can share interests/activities, and communicate quickly and
What You Need to Know About Online Social Networking Read More »
