Year: 2014

Social Media Skills Becoming Increasingly Valuable

Is your practice dedicating enough time to its online presence on social media sites such as Twitter, Facebook and Google+? More and more companies, brands and practices are learning the importance of having frequently updated, relevant and well-monitored social media accounts. Posting at least once a week will help to establish your practice’s online presence,

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How to Properly Handle Negative Online Reviews

For the medical industry in particular, online patient reviews of your practice are an essential part of establishing brand awareness, reputation and your SEO ranking strategy. By encouraging your patients to write unbiased reviews about their experiences at your practice, you’re accomplishing a number of different things to further your business. But what if a

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