Justin Everette

Justin Everette is the VP of Marketing at MyAdvice. He leads strategy and communication for the full client partnership experience. Justin is a graduate of The University of Alabama. He is skilled in patient engagement, customer engagement, SaaS marketing, new customer acquisition, client retention, and operational efficiency. His work at MyAdvice connects healthcare and legal marketing strategy, communication, and engagement technology to make it easier for clients to run their businesses.
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3 Reasons Doctors Must Embrace Mobile Friendly Medical Websites

We talk a lot about how important your website is when it comes to helping patients find you and make appointments, but if you’re still overlooking the importance of the mobile aspect of your website, you’re missing a crucial aspect of website design. The truth is, it’s not enough to have a mobile-friendly website anymore: […]

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Your Online Brand Is Important – Here’s How to Shape It

In highly competitive industries, anything a business can do to stand out can be the difference between growth and stagnation. While often reduced to its visual and aesthetic components, branding is so much more than just what your website and your logo look like. And whether you’re intentionally shaping it or not, your business already

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A woman undergoing a laser treatment for aesthetic purposes.

How to Use Digital Marketing to Increase ROI on Your New Aesthetic Device

If you’ve just purchased a new laser to use in your aesthetic practice (or any new device for that matter), you’re probably wondering what you can do to start marketing it to your clients. The massive investment required to purchase a laser means that you’re competing against  established providers – so a good rule of

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A woman utilizing social media to share healthcare information while writing on a white board.

Who’s Handling Your Social Media Account? A Look At The State of Social Media in Healthcare

Recently, we polled over 200 healthcare practices to find out how they’re managing their social media. We wanted to know who runs their accounts, how they’re feeling about their efforts as a whole, and what challenges and pain points they face. The results were overwhelming, yet encouraging: while most practices feel that they need help

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A website displaying many colorful text on a computer screen, offering helpful content updates.

What Google’s Helpful Content Update Means For Your Website

In its never ending quest to give searchers the best, most useful search results possible, Google recently launched its new search algorithm. Known as the Helpful Content algorithm update, this update is meant to positively impact websites that publish genuinely helpful content, and is slated to have a significant impact on search results. Here’s how

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4 Steps to Create A Marketing Strategy For Your Plastic Surgery Practice

This post originally appeared June 28, 2019. Marketing a plastic surgery practice is a challenge considering the ultra-competitive nature of the industry. A solid marketing strategy can help your practice find a niche and the audience that accompanies it, which means more clients in your door and more business. Having a marketing strategy lined up

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