What makes one website better than the next? How do you know if your website measures up to the competition? On the ever-changing face of the Internet, it’s difficult to know if your website design has what it takes. To follow are some guidelines outlining key elements in good website design. Appearance Stick with a […]
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With millions of daily users, Facebook stands as the most popular social networking site worldwide. Regardless of individual demographic or type of business, both are using the popular platform to connect. Due to the massive audience Facebook provides, Facebook ads have become an extremely popular method of advertising since medical practitioners can create social media campaigns
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Successful online marketing doesn’t happen overnight. In fact, it’s difficult to know when you’ve crossed the finish line if you haven’t set a goal. Today, businesses are expected to do more than run an advertisement in the local paper to market their business. Running an ad in the local paper may be the least effective
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Since the late 1990s, blogs (originally known as “weblogs”) have seen a significant growth in popularity. Today, the practice of blogging is widely in use, from microblogging websites such as Twitter, to blogs created solely for either personal and professional purposes. Doctors and medical practices of all sizes may also benefit from having a professional
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There’s no doubt that having websites that are optimized for mobile devices are key to any medical practice’s success. Mobile sites are among the most important tools for growing medical practices, since they enable doctors to communicate with both patients and prospective patients. Mobile sites can be seen across various devices, including the iPhone, Android,
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Social media isn’t just something Millennials are obsessed with. In fact, if social media is used correctly it can greatly benefit your medical practice! Becoming a pro at social media marketing isn’t as difficult as you’d image! To follow are some of the top social media terms every doctor should know when it comes to
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Google Awards MyAdvice Partner Status PARK CITY, UTAH – MyAdvice has achieved Google Partner status, signifying it is an agency highly trusted by Google. The program is designed to support marketing agencies, helping advertisers with AdWords and other Google advertising platforms. MyAdvice is amongst a small, elite group of agencies specializing in aesthetic healthcare that
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Today, most of the emphasis in online marketing is placed on social media, effective SEO and mobile device optimization. Because of all that, e-mail marketing often becomes lost in the shuffle! However, the practice of e-mail marketing is still alive and kicking, and may serve your medical practice well in terms of reaching patients. So,
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When it comes to the world of online marketing, your reputation is everything. It’s important to protect your reputation, especially on social media channels. While it’s important to welcome both positive and negative feedback from patients, it’s also important to protect your professional reputation from any social media mishaps or blow-back. The microblogging website Twitter
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For many medical professionals, marketing jargon is as confusing as medical jargon is to marketers! During a consultation with a marketing company, representatives may talk you in circles about link building, Google Analytics, SEO, SEM, SMM, CTR, CMS, PPC, the acronyms seem endless. But what do they all mean? To follow is a brief explanation
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