So, it seems like you’re doing everything right. You’re tweeting and posting Facebook updates for your dental practice, but they never seem to gain any traction. You have fans, but none of them are commenting on or engaging with your posts. Wondering why you’re not seeing people talking? Well, it’s possible you’re not encouraging them […]
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Social media is a valuable way to promote your brand, increase online visibility, and create deeper connections with your target audience. But lack of planning and tracking can make it a huge investment and time commitment. In order to get the most return on your investment and reduce the amount of work required of your
6 Tips to Promote Your Plastic Surgery Practice on Social Media Read More »
Social media is an opportunity for practices of all sizes to find new patients and stay connected with their most loyal patients. But if you’re brand new to social media, it can be easy to get overwhelmed by the sheer amount of work required to achieve success. And how do you know if your social
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Social media certainly has advantages for medical practices when it comes to branding and marketing to new patients. However, social media has placed many medical professionals in the crossfire of HIPAA violations. With little guidance available, it’s easy for medical professionals to make seemingly small mistakes online, but these mistakes can have huge consequences. The
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Boosted posts and Facebook ads are paid social media advertising strategies with specific uses and opportunities for both short-term and long-term marketing goals. While they function very similarly in the sense that they are both ads that use a paid budget to reach segments of a target market, understanding the difference between the two types
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Recently, we polled over 200 healthcare practices to find out how they’re managing their social media. We wanted to know who runs their accounts, how they’re feeling about their efforts as a whole, and what challenges and pain points they face. The results were overwhelming, yet encouraging: while most practices feel that they need help
If you have an updated website, you’re already well on your way to marketing success, but social media for doctors can be a great marketing strategy if done correctly. Curious about what social media can do for medical practices? Wondering if social media profiles for your business are worth the effort to maintain? We hear
3 Reasons Your Practice Needs Social Media Read More »
The holidays and social media go together like mistletoe and holly, like Donner and Blitzen, like eggnog and nutmeg. Since social media allows your medical practice to let your patients see a different, more casual, side of life in your office, it’s a great opportunity for creative, fun holiday content. And as we come into
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Generating leads for any practice can be difficult at times, but when the practice and overall online presence are brand new it can prove to be even more challenging. Page 1, a new member of the MyAdvice family, encountered this exact issue after a new plastic surgery practice in Tulsa, Oklahoma, came onboard as a
Case Study: Using Facebook Ads to Drive Leads for a New Plastic Surgery Practice Read More »
A study conducted by the Journal of Medical Internet Research has given us an insight into how doctors view social media. Even though healthcare social media networks are on the rise, doctors are unsure of the benefits of interacting online in their professional capacity. Many doctors say that the ambiguous legal and ethical implications of
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