Since it is not a direct part of your practice’s website, it’s assumed that your social media accounts don’t really impact your rankings in organic search. That is true…somewhat. While your practice’s Facebook, Instagram, and Snapchat accounts don’t directly affect your website’s rankings, they do play a big part in visibility and awareness, which in […]
Is Social Media Important for SEO? Read More »
It’s a question we frequently hear from our medical and legal clients: What exactly is the difference between a practice’s Facebook Business page and a personal page? Although the answer may seem simple, the difference between the two is critical for managing and optimizing your practice’s social media presence. Simply put, a Facebook Business page
Boosted posts and Facebook ads are paid social media advertising strategies with specific uses and opportunities for both short-term and long-term marketing goals. While they function very similarly in the sense that they are both ads that use a paid budget to reach segments of a target market, understanding the difference between the two types
Facebook Ads vs Boosted Posts: What’s The Difference (And Which Should I Use?) Read More »
Recently, we polled over 200 healthcare practices to find out how they’re managing their social media. We wanted to know who runs their accounts, how they’re feeling about their efforts as a whole, and what challenges and pain points they face. The results were overwhelming, yet encouraging: while most practices feel that they need help
If you have an updated website, you’re already well on your way to marketing success, but social media for doctors can be a great marketing strategy if done correctly. Curious about what social media can do for medical practices? Wondering if social media profiles for your business are worth the effort to maintain? We hear
3 Reasons Your Practice Needs Social Media Read More »
The holidays and social media go together like mistletoe and holly, like Donner and Blitzen, like eggnog and nutmeg. Since social media allows your medical practice to let your patients see a different, more casual, side of life in your office, it’s a great opportunity for creative, fun holiday content. And as we come into
Tips for Your Social Media Festivities Read More »
2020 is almost here, if you can believe that! What does the coming year hold in store for the world of social media marketing? Social media platforms have become so ubiquitous that it’s easy to forget just how new they really are in the grand scheme of things. Nevertheless, these channels are entering a new
Social Media Marketing in 2020: What to Expect Read More »
Facebook is in constant flux. The product and features therein are always evolving, and so must the ways in which marketers and advertisers utilize the platform for business. In the face of declining organic reach and increased paid ads competition, how can marketers effectively get their message across? What strategies are the most effective in
How To: Facebook & Instagram Live Video (May 2019) Read More »
Generating leads for any practice can be difficult at times, but when the practice and overall online presence are brand new it can prove to be even more challenging. Page 1, a new member of the MyAdvice family, encountered this exact issue after a new plastic surgery practice in Tulsa, Oklahoma, came onboard as a
Case Study: Using Facebook Ads to Drive Leads for a New Plastic Surgery Practice Read More »
As 2019 comes to an end, we’re not only nearing the end of a year but the end of a decade. It’s difficult to fathom all that has changed in these past years, but one thing is for sure: digital marketing strategies are never-ending and ever-changing. MyAdvice recently published blog posts on different 2020 marketing
2020 Digital Marketing & Social Media Strategies Read More »
Before you go...
Do you know how your current site is performing? Find out now for free -- it only takes a minute!
