Okay, okay! We know we’ve been blogging about paid search and social media A LOT lately. But we took a step back to remember organic search, and we still think it’s pretty great! We’ve always believed that a dynamic approach is the best approach. Each piece of a digital marketing strategy is stronger as part […]
Don’t Forget About Organic Read More »
Facebook videos are a great way to engage your followers and increase the visibility of your posts. At a time that organic visibility for Business Page posts is low, videos can make all the difference. In the past, Facebook users needed to post videos to a separate YouTube account before including a link in a
Optimizing Your Videos for Facebook Read More »
We’ve been talking a lot about PPC lately. But you might still be wondering if starting a PPC campaign is the right move for your business. The answer is probably YES! If you need some convincing, here are three questions to ask yourself: Are you a local business? PCC is great for attracting locals to
Facebook continues to make their mobile platform more and more accessible for local businesses. Last week, the social media network added Shop and Services sections for Business Pages in the “Local Business or Place” category. That means YOU! The feature will provide a venue to further promote your products and services. For example, the Shop
Mobile Feature Added to Facebook Business Pages Read More »
You’ve heard it once and you’re likely to hear it again for at least the next year: “Content is King.” And with Google rating content as their number one priority in regards to rankings, if you haven’t hopped on the content train, now is the time. From creating custom content for your website to having
Why Good Content Will Help You Rank Higher Read More »
For healthcare professionals, having a good website is one of the most effective ways to market their practices/products. It helps them reach a larger audience and makes it easier for patients to find them. A good web page can increase your patients, but a bad web page can drive them away. There are web design
Five Ways Your Medical Website Influences Your Visitors Read More »
We love nothing more than to hear about customers traveling to your business from faraway places because they found your website and were completely wowed! But we also understand the importance of giving your local customers plenty of attention. At the end of the day, they’re your best source for continued patronage. So… Make sure
Local SEO – It’s Where It’s At Read More »
Have you started a pay-per-click campaign? Our PPC Analyst makes a point to send chosen keywords to customers before their campaigns launch. But you may not realize how much thought goes into each keyword. It’s not just about the words! Keywords are about your customers, your content, and your industry. The right word attracts customers
How to Pick PPC Keywords Read More »
If you’ve left a Google review from your mobile browser in the past, you might be surprised to find out that doing so is no longer an option. What?! Fortunately, there’s another way. With the Google Maps mobile app, your business can still receive reviews quickly and easily from customers who prefer mobile. Here’s how
Are you having trouble leaving Google reviews on mobile? Here’s why! Read More »
If you’re anything like us, you love statistics that show your success! Facebook recently made viewing your stats even easier by adding a new feature that highlights how your posts are performing. Check out the total reach and number of clicks listed below each post while you’re logged into your account as an admin. The
Facebook Adds Quick Stats for Admins Read More »