Tumblr is a microblogging and social media platform, which allows its users to post photos and other content. Users can edit the theme of their blogs with HTML. Not only does the website welcome millions of visitors each day, but the site has been used by major companies to produce advertising campaigns. So, can your […]
Why Consider Tumblr for Your Medical Practice Read More »
It seems recently that a number of our doctors and practice administrators want to know “the secret” of how to be a good tweeter, twit, twitterer or twister (these are some of my favorite terms used when they mean Twitter-user.) Like all things social media-related being consistent, original and interesting are the big secret—which really
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Most brands and practices now have social media accounts on Facebook, Twitter and Google+. Unfortunately, once they are set up, many of these accounts are neglected and rarely updated, which can reflect poorly on the business when potential customers search for it online. To build a following and fan base on social media accounts, it’s
Using Social Media to Boost Your Brand Read More »
Each day, millions log on to Twitter to share personal information and news, or simply to write about things that interest them. However, sending out a tweet that reads negatively about someone else can also end up damaging your personal or professional reputation. Recently, actress and singer Courtney Love made national headlines when she won
Managing Your Twitter Reputation Read More »
Most people have heard of the hashtag—maybe in the realm of social media, or maybe just in pop culture. It was recently a Saturday Night Live skit with Justin Timberlake and Jimmy Fallon. But, do you know how the hashtag really works; and how it can help your practice? The hashtag, once the user-generated symbol
How Can a Hashtag Help Brand My Medical Practice? Read More »
Today, just about every business or medical practice has some sort of social media plan, including an active Facebook and Twitter. However, the problem faced by most social media pages is that they don’t stand out from the crowd. In today’s world, it is extremely important to give your practice its own clear voice. So
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If you have your blog and social media account set up already – whether it’s Facebook, Google+, Twitter or all three – your next step is to make sure that you update with interesting, original and relevant content. Videos offer the perfect solution, as the medium is highly sharable and growing increasingly popular. In fact,
Liven Up Your Social Media Accounts with Videos! Read More »
It’s a new year, so why not explore some new social media strategies for your medical practice? One option that is sure to benefit your practice this year is the microblogging website, Twitter, already used by millions of businesses and individuals daily. Let’s take a closer look at some reasons you may want to consider
Explore the Benefits of Twitter in 2014 Read More »
For the New Year, CNN compiled a list of somewhat tongue-in-cheek social media resolutions. While humorous, the list does highlight some important issues regarding how we should conduct ourselves on social media. Here are three of the recommended social media resolutions, along with suggestions for how you can apply them to your medical practice’s social
Social Media Resolutions for 2014 Read More »
With 2013 coming to a close and 2014 quickly approaching, it is a vital time for reflection and resolutions. Looking back at the year’s most prominent social media patterns can help your practice figure out how to better ensure that it reaches its patients and asserts its presence online. Let’s take a look at some
Top 2013 Social Media Trends and What They Mean For You Read More »
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