Blog writing is not just a stream of consciousness, especially when it comes to content for a medical practice. Google classifies medical content as “Your Money or Your Life” content (YMML) which means it’s held to a higher standard because misinformation can have serious negative consequences for the people who read it. That means it’s […]
9 Elements of a Valuable (and Optimized!) Blog Post Read More »
As the demand for aesthetic services and treatments grows, more entrepreneurs and medical professionals are venturing into medical aesthetic practices. While this opportunity is enticing, the path to establishing a successful aesthetics practice is loaded with legal risks and challenges. Let’s dig into ten legal pitfalls aspiring aesthetics business owners must proactively confront to ensure
10 Legal Pitfalls to Avoid When Starting an Aesthetics Practice Read More »
A recent unauthorized data access event at a renowned cosmetic surgeon’s clinic in Beverly Hills has magnified the need for strong data protection measures in cosmetic surgery fields. With the digital era encapsulating patient-specific details, any security mishap can lead to damaging repercussions, affecting the credibility of the clinic and the confidence of its clientele.
Bolstering Patient Data Protection in Cosmetic Surgery Clinics: An In-Depth Strategy Read More »
The most common and effective way to enhance the appeal of a website is to add images to your pages. But slapping any old photos onto your website can have disastrous consequences for your website’s performance – and even open you up to potential legal trouble. Just as using the right pictures can enhance the
3 Tips to Improve Your Website Photography Read More »
As September winds down, it’s time to set our sights on the upcoming quarters, especially Q4 2023 and 2024. Whether you’re a veteran in the business world or a newcomer, establishing precise and purposeful objectives is the cornerstone of success. But what if your Electronic Health Records (EHR) system becomes an obstacle rather than a
Looking Ahead: Preparing for Q4 2023 and Beyond Read More »
As important as search engine optimization (SEO) is for a business website, and as complicated as it can be to get right if you don’t know what you’re doing, outsourcing it to a knowledgeable professional is a common route for many businesses. But the truth is, there’s a lot of bad Advice out there in
Four Red Flags to Watch for in an SEO Vendor Read More »
MyAdvice’s Robbie Antosy sat down with Lori Robertson and Enoch Kwok from The Aesthetic Immersion at the Aesthetic Show in Las Vegas to discuss what’s important to patients in the aesthetics industry as they navigate the Internet, and how you can use this knowledge to your advantage to help your practice grow. Click here to
Featured Advice: Robbie Antosy at The Aesthetic Show Read More »
So, it seems like you’re doing everything right. You’re tweeting and posting Facebook updates for your dental practice, but they never seem to gain any traction. You have fans, but none of them are commenting on or engaging with your posts. Wondering why you’re not seeing people talking? Well, it’s possible you’re not encouraging them
How to Use Social Media for Dental Practices Read More »
Google began rolling out its newest core algorithm update last week, which had no name and no details included in its release notes. This was the second large update of 2023, with the last one occurring in March. These smaller algorithm updates can be confusing to navigate, often because they come with less communication from
What To Do If Your Site Is Impacted By A Google Algorithm Update Read More »
Photographs have always been a powerful tool to get users interested in a business or a product, and that truth certainly extends to local search profiles. The photos on your profile are more than just eye-catching engagement boosters, however, as adding photos regularly is shown to increase the number of requests for driving directions users
Everything You Need to Know About Your Local Search Photos Read More »
