At the end of last year, Google Analytics announced a new feature that will automatically exclude malicious bots and crawlers from website data. What are bots and crawlers, you may ask? Bots and crawlers collect content from the web. Malicious bots and crawlers interact with websites as though they are actual visitors but effectively skew […]
Google Analytics Filters Improve Read More »
For many, installing and even managing a Google Analytics account can seem like a daunting task. It is easy to get lost in all the charts, data and terminology, especially if you have no idea what it is you need to be looking at. Here are some important words to know to help you better
An Introduction To Google Analytics Read More »
The world of social media can sometimes be difficult to navigate, whether you’re a seasoned pro or someone who has just signed up for their first Facebook account. It can be especially tough to manage social media pages for your business, where any mistakes may have an impact on your reputation. To help you make
Common Social Media Mistakes and How to Avoid Them Read More »
By Ryan Hill Whether you notice it or not, Google alters its search algorithm very frequently. So frequently, in fact, the MyAdvice team witnessed over 500 changes in 2014. This fast-paced search environment makes digital marketing experts’ jobs both exciting and frustrating at times. Google never reveals the explicit details of their new or updated
Understanding Google’s Algorithm Changes Read More »
With 2015 already well under way, its no surprise that search engine optimization is a top marketing practice used by both professionals and small business owners. In a study by the National Retail Federation, search marketing — including SEO — was the most effective source for obtaining new customers in 2014. According to researchers, SEO
Why You Must Make Mobile SEO A Priority Read More »
Do you remember a couple months ago when we told you that Facebook would penalize Business Pages with too many promotional posts? Now there’s a way for your business to hop back to the top of the newsfeed! Facebook revealed that video posts are on the rise (with a 94% increase in the United States
Facebook to Boost Video Posts, Implement New Video Tab Read More »
A recent study has found that a majority of physicians and practice managers do not know how to successfully advertise and maintain the online presence of their practice. The most common mistake amongst them was that they tended to focus all of their marketing efforts on a single tactic. It is very easy for practice
The Key to Succeed in Local SEO Read More »
Salesforce recently released their annual State of Marketing report, in which they surveyed over 5,000 marketers with the goal of understanding their marketing priorities in 2015. What they discovered is that 70% of marketers plan on increasing their social media advertising and marketing spending this year, making social media the top area for marketing spending
Is Social Media Part of Your Marketing Plan in 2015? Read More »
Converting your personal Facebook profile to a professional business page requires a few easy steps, but it’s entirely necessary. When it comes to physicians and their medical practices, their online presence should be kept professional. If you have a successful personal profile, it’s recommended to convert the page rather than starting new. Converting the page
Why You Should Convert to a Facebook Business Page Read More »
MyAdvice is thrilled to house a growing staff in our beautiful Park City offices. What’s more, the Governor’s Office of Economic Development recognized our company’s continuing expansion with the EDTIF award! Our team consists of web developers, programmers, graphic designers, writers, and digital marketing specialists. And we’ll be creating up to 100 new jobs, approximately
GOED Recognizes MyAdvice’s Growth Read More »