Mobile Marketing

Google Says Don’t Waste Money on a Mobile Website

When mobile internet browsing first came on the scene web designers and developers would build a separate mobile website. The mobile versions generally live on a subdomain (m.website.com) or in a sub folder (website.com/mobile). Generally, a mobile site will include individual parameters to fit most of the mobile platforms including Android, iPhone and Blackberry. Mobile […]

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Medical & Health Among Top Categories Being Searched on Smartphones

An article by Marketing Land shared research that shows medical and health are among the top categories being searched by smartphone and mobile web users. Top Searched Categories by Mobile Users Category Search Trends – xAd Q4 2011 Report Your patients are going mobile In addition, the Pew Internet Project released new information last month

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A Lesson in Mobile SEO: Why Your Practice Needs a Full Mobile Site

As millions of people are adopting Smartphones and migrating to the mobile web, medical practices and hospitals are looking at their options for creating mobile websites. While the choices may seem endless, it’s important to make the best decision not only for the aesthetics of your site, but also for your site’s visibility in mobile

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More patients using smartphones to search for healthcare information

As the use of smartphones and tablets rapidly increases, the way patients are finding health information is changing. Smartphone ownership reaches all time highs The Pew Internet Project released new information last week suggesting that just over half (53%) of US adult cell phone owners now classify as smartphone owners. As we watch smartphone ownership

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