Today, most of the emphasis in online marketing is placed on social media, effective SEO and mobile device optimization. Because of all that, e-mail marketing often becomes lost in the shuffle! However, the practice of e-mail marketing is still alive and kicking, and may serve your medical practice well in terms of reaching patients. So, […]
E-mail Marketing: How It Can Still Benefit You Read More »
For many medical professionals, marketing jargon is as confusing as medical jargon is to marketers! During a consultation with a marketing company, representatives may talk you in circles about link building, Google Analytics, SEO, SEM, SMM, CTR, CMS, PPC, the acronyms seem endless. But what do they all mean? To follow is a brief explanation
Important Online Marketing Terms Read More »
On September 9, Apple announced the release of its newest iPhones— the iPhone 6 and the iPhone 6 Plus— which are scheduled to hit retailers on the 19th. This latest launch by Apple is part of an on-going trend of the recent years to provide consumers with bigger, better and faster smart phones. The iPhone
Why Apple Innovation Requires Mobile-friendly Sites Read More »
These days, with the Internet so accessible, people turn to search engines to help them navigate through life. Directions, suggestions, information, opinions and advice are all available instantly, at the click of a button. That is why it is imperative that healthcare providers make the effort to stay relevant in search engine queries. That’s where
SEO For Beginners: 7 Terms To Know Read More »
The internet is everywhere. We have access to the internet in the workplace, at home, on trains and even airplanes. Now, if you’re not carrying a smartphone, you’re the exception to the rule. Websites were originally designed to fit the dimensions of a desk top computer monitor, but now developers have had to find a
Top 4 Reasons to Optimize Your Website for Mobile Read More »
Within the past 10 years, the popularity of blogging has exploded, with millions of online users now posting their daily thoughts in their personal blogs. Medical practices of today also benefit from blogging, as blogs enable them to connect with patients on a more personalized level. Additionally, blogs have search engine optimization (SEO) benefits, which
How Can You Improve Your Medical Blog? Read More »
Executives from MyAdvice, the nation’s leading digital marketing agency specializing in private healthcare practices, will participate in two, top-tier medical conferences held this month in Orlando, FL: Florida Academy of Cosmetic Dentistry (FACD) Annual Scientific Session and Trade Show (Sept. 11-13) and American Academy of Facial Plastic and Reconstructive Surgery (AAFPRS) Fall Meeting, Sept. 18-21.
MyAdvice to Attend Orlando Medical Meetings Read More »
The world of social media is constantly changing. If you saw a screenshot of what Facebook looked like even just five years ago, you’d likely be surprised that it’s the same website. With that in mind, it’s important to remember that as these sites change, they introduce many new helpful features and updates you may
Social Media Updates: A Roundup Read More »
Today, popular social media websites, such as Facebook, Google+, or Twitter, are considered an extremely important part of any online marketing plan. However, when it comes to social media, it is more important to choose a social media site which works effectively for your practice, rather than establishing a social media site just for the
How Social Media Can Be Used Effectively for Your Practice Read More »
Sometimes medical practices don’t understand why they can see a reported increase in traffic to their website without an increase in their patient-base. There are many reasons why individuals visiting medical practice websites leave the page and move on to something else, but sometimes it’s as simple as poor design. The face of the internet
Turning Website Viewers into Patients Read More »
