Healthcare marketing used to be little more than counting on word of mouth. Potential patients usually found their dentist, dermatologist, or even their plastic surgeon by asking around at the office or from neighbors or friends. Of course, those were the days before the internet and practice websites. That has changed everything, and healthcare practices […]
Healthcare Marketing is Different Read More »
In past blogs we’ve talked about reviews and your practice. We’ve talked about how potential patients use reviews to find practices for treatments and procedures they seek to have done. We’ve discussed how you need to respond to all reviews, but particularly the negative ones. About those reviews, a new study shows that Americans say
With the pervasiveness of the internet, everyone is becoming more and more of an expert, at least to some degree, in things they never even knew existed. Search engine optimization is a phrase that didn’t even exist 15 years ago, and now most people at least have a vague idea of what it is. Even
Holy Spiderman! What are Web Crawlers? Read More »
Knowledge is power. Information is liberating. Education is the premise of progress, in every society, in every family.” ~ Kofi Annan It can be daunting if you’re not familiar with your rights and you need legal information. On Google alone, there are 1,730,000,000 results to choose from when you look for “legal news”. That’s why Altrumedia, a new
Spreading the News Read More »
Designing your website means pinpointing the needs of your potential client-base. Why are people coming to your site? What need are you fulfilling? And how can you facilitate that need’s fulfillment? This process is sometimes overridden by a desire to build a sleek site with tons of cool features that offer aesthetic value, pleasurable images
Law Firm Website Design: Prioritizing Function Over Form Read More »
Treatment without prevention is simply unsustainable.” ~ Bill Gates Accidents are going to happen, however, many accidents are avoidable. And some accidents aren’t really accidents. They are negligence or even worse. In either case, our member attorneys don’t want to see people get hurt. That’s why Altrumedia, a new member of the MyAdvice family, has
In Jack London’s American classic short story, The Call of the Wild, a mistreated dog named Buck rejects society and returns to nature to find his rightful place in the world. This concept of reconnecting with the wild is nothing new to humans. It’s easy to imagine our ancestors cautiously stepping away from the safety
A Call For The Wild Read More »
Born into captivity, Orion the African Lion spent the first few years of his life in a squalid Mexican zoo. His surroundings, concrete. His chances in life, bleak. His future pride was even less fortunate. Gigi, Xinna, and Malka would eventually be rescued or confiscated from private owners, but not before some were declawed or
Orion, The Great American Lion Read More »
In today’s world, your online reputation is your reputation. There is no escaping it, no waiving it away in favor of more meaningful real-world accolades, no separating it from your “real” reputation. It’s all integrated into one big picture now, the picture of you and your firm that potential clients see as fact and who
You Cannot Escape Your Online Reputation (or Lack Thereof) Read More »
Let’s take for example an uninsured plaintiff who was injured in an auto accident due to another person’s negligence. The victim is hurt and in need of medical care but he doesn’t have health insurance coverage and the defendant’s insurance isn’t going to pay anything until the legal case is settled. In this situation how
How Can a Medical Funding Company Benefit a Personal Injury Attorney? Read More »