MyAdvice’s Robbie Antosy sat down with Lori Robertson and Enoch Kwok from The Aesthetic Immersion at the Aesthetic Show in Las Vegas to discuss what’s important to patients in the aesthetics industry as they navigate the Internet, and how you can use this knowledge to your advantage to help your practice grow. Click here to […]
Featured Advice: Robbie Antosy at The Aesthetic Show Read More »
So, it seems like you’re doing everything right. You’re tweeting and posting Facebook updates for your dental practice, but they never seem to gain any traction. You have fans, but none of them are commenting on or engaging with your posts. Wondering why you’re not seeing people talking? Well, it’s possible you’re not encouraging them
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By Jessica Hunter, Hunter Consulting Navigating the intricacies of a medical aesthetic practice can be daunting without the right tools, knowledge, and strategies. While many in the aesthetics field excel at delivering exceptional results, the business side of things can be a challenge. To streamline operations and boost profitability, it’s essential to pinpoint areas that
Mastering the Business Side of Medical Aesthetics Read More »
Google began rolling out its newest core algorithm update last week, which had no name and no details included in its release notes. This was the second large update of 2023, with the last one occurring in March. These smaller algorithm updates can be confusing to navigate, often because they come with less communication from
What To Do If Your Site Is Impacted By A Google Algorithm Update Read More »
Your website is the foundation of your business online. It’s where your other online strategies are driving traffic and the equivalent of your digital business card. That’s why it’s the base of our Pyramid of Success – because it’s the foundation of your marketing strategy. For medical websites, storing medical data means that security is
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Photographs have always been a powerful tool to get users interested in a business or a product, and that truth certainly extends to local search profiles. The photos on your profile are more than just eye-catching engagement boosters, however, as adding photos regularly is shown to increase the number of requests for driving directions users
Everything You Need to Know About Your Local Search Photos Read More »
Social media is a valuable way to promote your brand, increase online visibility, and create deeper connections with your target audience. But lack of planning and tracking can make it a huge investment and time commitment. In order to get the most return on your investment and reduce the amount of work required of your
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Social media is an opportunity for practices of all sizes to find new patients and stay connected with their most loyal patients. But if you’re brand new to social media, it can be easy to get overwhelmed by the sheer amount of work required to achieve success. And how do you know if your social
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Patients today have more opportunities than ever to share their experiences and opinions about medical professionals, which means prospective patients have more options to analyze doctors’ online reputations before making that first appointment. It’s a form of empowerment long missing from doctor-patient relations — and one that patients are increasingly happy to use. A 2020 survey by
What Is Your Medical Practice Doing About Harmful Online Reviews? Read More »
Looking for ways to boost the visitors coming to your medical, dental, or aesthetic website? While quick wins are often difficult to come by when it comes to website traffic, there are some places to check if you’re not seeing the type of traffic you’re looking for. They might not be the first places you’d
3 Quick Ways to Boost Your Medical, Dental, or Aesthetic Site Traffic Read More »