When you turn to Google to answer a question, you probably want to ask for information using “natural language,” or the way you naturally phrase a question—just as if you were asking a friend. For example: “What was the most popular movie in 2010?” One issue with such natural language searches has been that Google […]
Are you new to Search Engine Optimization (SEO)? Our Digital Marketing Specialists do their best to explain the setup and status of your services as simply as possible. But there might be a few (or many!) terms that you’re hearing for the first time. Or maybe you just need a quick reminder about the key
What Do All These SEO Terms Mean?! Read More »
Have you searched for a local business recently? Was the display the same as you remember? Probably not! You know that Google continuously alters their algorithm to improve user experience. After all, the customers who searched for your business online were Google customers first. However, the latest change involved the Google Local Search display. Here’s
Google Local Search Has A New Display! Read More »
Okay, okay! We know we’ve been blogging about paid search and social media A LOT lately. But we took a step back to remember organic search, and we still think it’s pretty great! We’ve always believed that a dynamic approach is the best approach. Each piece of a digital marketing strategy is stronger as part
Don’t Forget About Organic Read More »
We love nothing more than to hear about customers traveling to your business from faraway places because they found your website and were completely wowed! But we also understand the importance of giving your local customers plenty of attention. At the end of the day, they’re your best source for continued patronage. So… Make sure
Local SEO – It’s Where It’s At Read More »
If you’ve left a Google review from your mobile browser in the past, you might be surprised to find out that doing so is no longer an option. What?! Fortunately, there’s another way. With the Google Maps mobile app, your business can still receive reviews quickly and easily from customers who prefer mobile. Here’s how
Are you having trouble leaving Google reviews on mobile? Here’s why! Read More »
We’re big believers that search engine ranking isn’t the best indicator of your website health. There are plenty of metrics that demonstrate quality traffic reaching your site that have nothing to do with ranking. But we understand that its tough to see your competitors’ websites above your own in the search results. To give you
Why Am I Not Ranking? Read More »
As SEO experts, we hear customers ask this question all the time… How do I get to the top of search rankings? Yes – Ranking high can be an indicator of high website traffic. But it’s more important to evaluate the quality of the traffic, as targeted traffic is the only way to make your
6 Important SEO Metrics to Track Read More »
Search engine optimization (SEO) has become an integral part of every business model. If your website doesn’t perform well in search engines, your business will suffer. For businesses that are new to digital marketing, it’s important to understand the value of SEO, hiring a Digital Marketing Specialist (DMS), and collecting data. Whether you’re brand new
How to Think About SEO Read More »
The internet is full of tips and tricks about how to maximize SEO for your website. Even as a non-expert, you likely recognize which tactics are a bit too sketchy. But some tactics seem legitimate but actually harm your SEO strategy. You also probably know that many, many factors contribute to SEO. Definitely too many
SEO Strategies That Sound Like Good Ideas But Aren’t Read More »
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