If you’re engaged enough to be reading this blog, you probably already know that in the fall of 2015 Google changed its search algorithm to overcome the reliance on keywords in search ranking, instead rewarding content. That content applies to everything on a website, from headlines to page copy to blog posts. At MyAdvice, we’ve […]
Content is King On Your Website Read More »
Many of our MyAdvice clients use email marketing to their current and potential patients. While any communication with your patients is valuable, there are some things to consider when creating and sending your next email. First some facts about email marketing There are more statistics on email marketing than time to go through. But here
If You’re Emailing Your Patients, the Question is When Read More »
Once upon a time, customers of a small business had basically three avenues to communicate with the business. They could call on the phone, write a letter (especially when they weren’t local), or stop in. If someone wanted to say something bad about the business, basically the only avenue was dissing the business with the
The Art of Listening to Your Customers Read More »
Last Friday, our staff in Park City donated our morning to the Mountain Trails Foundation, and we had a fantastic experience building a local trail. We look forward to making our Day of Caring an annual event. You can see other community events we have planned or taken part in on our community page! More
MyAdvice Day of Caring 2015 Read More »
You’ve heard it once and you’re likely to hear it again for at least the next year: “Content is King.” And with Google rating content as their number one priority in regards to rankings, if you haven’t hopped on the content train, now is the time. From creating custom content for your website to having
Why Good Content Will Help You Rank Higher Read More »
Have you read your comments in the past and wished that there was a better way to communicate with individual customers via Facebook? Now you’ve got options! Facebook recently made some changes to how Business Pages interact with their followers. While before you were subject to responding in the format that your customer initiated contact
Facebook Adds Private Messaging for Business Pages Read More »
In some ways, cosmetic surgeons have a tough time on social media. Your job entails improving patients’ self-esteem through cosmetic surgery, but those patients aren’t always likely to engage with your social media pages. We’ve suspected that this is the case for a while. But now we have data to prove it! RealSelf recently published
I’m A Cosmetic Surgeon. Why Don’t People “Like” Me? Read More »
MyAdvice will further expand its digital marketing operations and services for healthcare professionals with the acquisition of MedNet Technologies. The talented team at MedNet will be joining MyAdvice to provide the best patient acquisition and retention solutions for their respective clients. MyAdvice, the industry leader in digital marketing for healthcare professionals, continues its strategic growth
MyAdvice Acquires MedNet Technologies Read More »
A content management system is one of the most important things you will be investing in when you start your own website. As a healthcare professional, you should be extra careful about the type of content you publish on the website, for the quality of content published on your website has a direct affect on
What Should Healthcare Professionals Look for in a CMS Read More »
Great online marketing content is like an ice cream sundae. You need the right balance of all the elements; just the right amount of ice cream, chocolate syrup, whip cream and a cherry on top. When you are customizing an online marketing strategy you need to make sure that you are not too heavy on
Why High Quality Content Is Crucial Read More »
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