Website Design

iStock 474349360 1

Links to Your Practice Website

There are countless components to the algorithms used by Google and Bing for organic search and how they affect the ranking of your practice website. That seems pretty obvious considering Google’s search algorithm has over two billion lines of code. We’ve talked about various important items, such as blogs (in this month’s first post), robust […]

Links to Your Practice Website Read More »

iStock 1004058160

Study Shows Customers Prefer Business Websites to Google My Business

n June’s first blog, we talked about Google adding a feature to its Google My Business listings enabling business owners to shorten the URL to a manageable “short name.” This feature will make it easier for practices to share their Google My Business link on business cards, in-office signs, and other locations, which should increase

Study Shows Customers Prefer Business Websites to Google My Business Read More »

iStock 668413566 1

Getting Your Dermatology Website Under Potential Patients’ Skin

We get it. You can instantly distinguish between an actinic keratosis and a basil cell carcinoma. You understand “The Mask of Pregnancy” isn’t an Edgar Allan Poe story. You know when a mole merits your attention or when it’s the harmless Cindy Crawford variety. And you’re surely not going to confuse contact dermatitis with contact

Getting Your Dermatology Website Under Potential Patients’ Skin Read More »

web agency 1738168 640 1

Let Family Members Pick the White Elephant, Not Design Your Website

So, you just were home for Thanksgiving and between the political arguments and earnest discussions about the can ribs showing themselves on the jellied cranberry sauce, the talk turned to your practice’s website. Since you’ve just split off on your own after formerly working for a group practice, you need a new website. And your

Let Family Members Pick the White Elephant, Not Design Your Website Read More »