Search engine optimization (SEO) has become an integral part of every business model. If your website doesn’t perform well in search engines, your business will suffer. For businesses that are new to digital marketing, it’s important to understand the value of SEO, hiring a Digital Marketing Specialist (DMS), and collecting data. Whether you’re brand new […]
How to Think About SEO Read More »
The internet is full of tips and tricks about how to maximize SEO for your website. Even as a non-expert, you likely recognize which tactics are a bit too sketchy. But some tactics seem legitimate but actually harm your SEO strategy. You also probably know that many, many factors contribute to SEO. Definitely too many
SEO Strategies That Sound Like Good Ideas But Aren’t Read More »
MyAdvice is staying ahead of the curve in light of a few recent additions to Google My Business Listings. Google added six new photo fields to each My Business Listings profile and suggests that users upload at least three photos to each category. In an effort to constantly improve the user experience, Google is likely
Google Wants More Photos Read More »
As you’ve probably already realized, MyAdvice is a responsive website advocate. All of our new website designs feature responsive technology, and we strongly encourage new customers to consider a responsive website conversion if their current websites are non-responsive. Google proved with its latest algorithm update that they’re on the exact same page. Since the update,
New Google Algorithm Changes Are Mobile-Specific Read More »
Search engine optimization (SEO) is often mistaken as a quick fix method. Most business owners do not understand how SEO works, they just want their website to show up in the number one spot on Google, and they want it to happen overnight. SEO is a long-term approach that requires a solid starting foundation with
SEO: A Long Term Process, Not a Quick Fix Read More »
At the end of last year, Google Analytics announced a new feature that will automatically exclude malicious bots and crawlers from website data. What are bots and crawlers, you may ask? Bots and crawlers collect content from the web. Malicious bots and crawlers interact with websites as though they are actual visitors but effectively skew
Google Analytics Filters Improve Read More »
For many, installing and even managing a Google Analytics account can seem like a daunting task. It is easy to get lost in all the charts, data and terminology, especially if you have no idea what it is you need to be looking at. Here are some important words to know to help you better
An Introduction To Google Analytics Read More »
By Ryan Hill Whether you notice it or not, Google alters its search algorithm very frequently. So frequently, in fact, the MyAdvice team witnessed over 500 changes in 2014. This fast-paced search environment makes digital marketing experts’ jobs both exciting and frustrating at times. Google never reveals the explicit details of their new or updated
Understanding Google’s Algorithm Changes Read More »
With 2015 already well under way, its no surprise that search engine optimization is a top marketing practice used by both professionals and small business owners. In a study by the National Retail Federation, search marketing — including SEO — was the most effective source for obtaining new customers in 2014. According to researchers, SEO
Why You Must Make Mobile SEO A Priority Read More »
A recent study has found that a majority of physicians and practice managers do not know how to successfully advertise and maintain the online presence of their practice. The most common mistake amongst them was that they tended to focus all of their marketing efforts on a single tactic. It is very easy for practice
The Key to Succeed in Local SEO Read More »
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