Medical Marketing

For the medical practices we help with their online presence it has definitely been an odd year. When everything blew up with COVID-19 in late February, none of us knew what to expect. The only thing that was clear what this was a novel virus, one the human body had never been exposed to. That […]

As the COVID-19 pandemic has changed life in some way for all of us, there were even more unknowns for our plastic surgery practices. How would they fare during mandatory lockdowns and afterward? Would patients be wary of venturing out for any medical procedures, much less aesthetic ones? How would the whole virtual online world

Pregnancy, childbirth, and breastfeeding wreak havoc on a woman’s body, and those changes led to the popular “mommy makeover,” which combines a tummy tuck, breast lift, and liposuction into a single surgical session. Many of our MyAdvice plastic surgery practices have dedicated followings made up of women looking to reverse the effects of having children

The dental world is a competitive one. There are currently over 200,000 practicing dentists in the U.S. This translates to roughly 60 dentists for every 100,000 people. In a given year, 600 more dentists start practicing than are retiring. That means your dental practice needs to stand out from the crowd. At MyAdvice, we’ve been

As a doctor, dentist, dermatologist, or other specialty medical provider, it can be easy to assume your patients come to you through word of mouth, or from your affiliation with a healthcare network. After all, before 1977 that was the only way a patient found a practice. It was basically illegal for professionals such as

Healthcare marketing used to be little more than counting on word of mouth. Potential patients usually found their dentist, dermatologist, or even their plastic surgeon by asking around at the office or from neighbors or friends. Of course, those were the days before the internet and practice websites. That has changed everything, and healthcare practices

RealSelf is a free healthcare digital platform with a paid membership option that is open to dermatologists, plastic surgeons, and otolaryngologists. If you work on what RealSelf refers to as “core aesthetic” and meet their Healthcare Professional Listing Criteria (HCP), you are eligible for their free profile. RealSelf has risen up to become what is