We know online reviews are important for attracting new patients to your practice. But did you know they’re also incredibly important to your SEO? According to Moz, reviews are the second most important factor used to rank your site, right behind your Google My Business setup. If you’ve put effort into your Google My Business […]
Why Patient Reviews are Essential to SEO Read More »
Since we’re now in the back half of May, we should be fully immersed in the next update of the famed Google algorithm. What is the Google algorithm, you ask? It’s not actually just a single algorithm, but a combination of algorithms and ranking factors whose job is to retrieve data from its search index
Time for the Next Google Algorithm Update Read More »
At MyAdvice, we’ve been designing, building, and optimizing websites for the medical and now legal professions for over two decades. We understood the intricacies of improving a practice website’s ranking in organic search long before anyone had even heard of the term search engine optimization. Plus, as a Google Partner, we know when changes to
The Three Steps of Search Read More »
Despite touching pretty much every aspect of our digital life and beyond, Google and its core mission — search — is still somewhat of a mystery. And Google likes to keep it that way. Sure, they’ll put out a word here or there saying they’re updating their famed algorithm, often on Twitter. But they don’t
How Does Your Site Rank? Read More »
At MyAdvice, we’ve been building the web’s most beautiful, engaging websites for over two decades. But they’re not just great looking sites; they are also really hard working, ranking highly in organic search. It’s easy to assume organic search is a thing of the past, as Google, Bing, and the other search engines all denigrate
Some of the Things We Do to Make Your Medical Website Rank Higher Read More »
With the pervasiveness of the internet, everyone is becoming more and more of an expert, at least to some degree, in things they never even knew existed. Search engine optimization is a phrase that didn’t even exist 15 years ago, and now most people at least have a vague idea of what it is. Even
Holy Spiderman! What are Web Crawlers? Read More »
When Google puts out an algorithm update, every SEO and site owner out there only has one initial response: Fear. That fear is only natural; an algorithm update means the potential for your website to fluctuate — perhaps negatively — in the SERPs (Search Engine Results Pages). With each algorithm update, many websites stand to
What to Do with Google Algorithm Updates Read More »
Language is tricky. Just take the line from the Beatles song Don’t Pass Me By. In one line, Ringo, hoping not to lose the girl who may indeed pass him by, make him cry, make him blue, sings, “I’ll be waiting here, just waiting to hear from you.” That’s the kind of stuff that drives
New Thinking for the New Year — BERT Comes to Search Read More »
At MyAdvice we’ve been building the web’s most beautiful medical websites for over 20 years. But what’s the point in having a good-looking site if no one sees it? That’s why we’ve also been at the forefront of search engine optimization from the beginning — we were helping sites rank in organic search before anyone
The Importance of Blogs for Your Website Read More »
Consistency is good in everything you do. There’s nothing more tiring than a friend who’s a no show every other time you make plans. And who needs co-workers who are diligent one day, worthless the next? It turns out algorithms like consistency, as well. When search engines are trying to figure out what a website
It Pays to Be Consistent Read More »
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