Why Content Strategy Has to Evolve—Fast Let’s say you’re a dermatologist, med spa owner, or healthcare professional who wants your services to show up online when people search for answers. Traditionally, that meant stuffing a page with keywords like “acne treatment” or “best skincare for women.” But that world is fading—fast. Today, when someone types […]
If you’re serious about growing your legal practice, being found online isn’t optional — it’s foundational. But with AI search, voice assistants, and evolving algorithms rewriting the rules of visibility, today’s SEO (or rather, Search Optimization) is about more than keywords. Here’s what law firm owners and marketers are asking — and how to take
Search Optimization for Law Firms in 2025: What’s Changed — and What Still Wins Read More »
If you’re running marketing for a busy medspa, dermatology clinic, or specialty practice, chances are content is on your to-do list — and constantly getting pushed to the bottom. You know you need to create blog posts, optimize service pages, update website content, and maybe even write newsletters or email drips. But let’s be real:
Marketing Managers at Medical Clinics: This Is How to Spend Less Time Creating Content Read More »
When it comes to marketing your medical or legal practice online, many believe they have to choose between SEO and PPC. But here’s the truth: You don’t have to choose. In fact, for the best results, you need both. At MyAdvice, we work with practices across the country that want faster results and sustainable growth.
SEO vs. PPC? You Need Both for the Best Marketing Results Read More »
The SO (Search Optimization) landscape has changed—and fast. If your medical or legal practice is still relying on outdated tactics to climb the search rankings, you’re missing out on powerful opportunities. Today, Artificial Intelligence (AI) is revolutionizing how practices boost their visibility, drive qualified leads, and dominate local search results. At MyAdvice, we’re at the
How AI is Changing the Search Optimization Game for Medical and Legal Practices Read More »
Attracting new clients is a top challenge for legal practices. You may have tried search engine optimization (SEO) to improve your online visibility, or you might have tested paid ads (PPC) to bring in quick leads. But if you’re only using one strategy, you could be missing out on faster growth and better results. The
In today’s competitive healthcare landscape, having a strong digital presence is no longer optional—it’s essential. As more patients turn to Google to find and evaluate medical providers, the combination of Search Optimization (SO) and Pay-Per-Click (PPC) advertising can significantly impact your practice’s growth in 2025. When used strategically, these two marketing channels work together to
How to Grow Your Medical Practice in 2025 Using SO and PPC Read More »
In today’s digital landscape, professionals in the medical and legal fields face the challenge of establishing themselves as authoritative figures to attract and retain clients. Content marketing has emerged as a pivotal strategy to achieve this goal, enabling doctors and lawyers to showcase their expertise, build trust, and enhance their online presence. Understanding Content Marketing
How to Use Content Marketing to Position Yourself as an Expert Read More »
In today’s competitive healthcare landscape, having a strong online presence is essential for doctors looking to attract more patients and grow their practice. With search engine algorithms evolving rapidly, staying on top of the latest Search Optimization (SO) strategies can make all the difference. Here are some actionable tips to boost your search engine rankings
Top SO Strategies for Doctors to Grow Their Practice in 2025 Read More »
Organic search drives a ton of online traffic. How much exactly? Some estimates say the number is as high as 51% of all traffic. Since each businesses operates in its own specific area, search engine optimization (SEO) can be a great way to target a specific audience and traffic, but there are some surprising benefits that come
3 Reasons SEO Is Important For Your Brand Read More »
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