Justin Everette

Justin Everette is the VP of Marketing at MyAdvice. He leads strategy and communication for the full client partnership experience. Justin is a graduate of The University of Alabama. He is skilled in patient engagement, customer engagement, SaaS marketing, new customer acquisition, client retention, and operational efficiency. His work at MyAdvice connects healthcare and legal marketing strategy, communication, and engagement technology to make it easier for clients to run their businesses.

The New Front Desk: How AI Is Changing Website Conversations

Chat Power

Think about the first impression your business makes when someone walks through your front door. Is it warm? Professional? Helpful? Now imagine that first impression happening online, at any hour of the day. In today’s always-on world, your website has become the new front desk. And AI chat is reshaping how the front desk greets,

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The Secret to Better Reviews – (Without Begging Every Client)

Legal Marketing, Reputation Management

Let’s face it — getting client reviews is awkward. You know how important online reviews are for your law firm’s visibility and reputation. But most attorneys and office managers hate asking for them. It feels intrusive. You’re busy. And after a matter is resolved, the last thing you want to do is send a follow-up

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Why Your Website Might Be Losing Leads While You Sleep

Chat Power

Your website never closes. But too often, the opportunity to engage a potential client does. In the healthcare and legal industries, this gap between visitor activity and business hours can be the difference between winning a new client or losing them to the next option in their search results. Here’s why after-hours engagement isn’t just

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Person typing on a laptop with "Helpful Content" displayed on screen. A notebook with handwritten notes, a pen, and a cup of coffee qualify the wooden table as the perfect workspace.

Marketing Managers at Medical Clinics: This Is How to Spend Less Time Creating Content

Medical Marketing, Search Engine Optimization

If you’re running marketing for a busy medspa, dermatology clinic, or specialty practice, chances are content is on your to-do list — and constantly getting pushed to the bottom. You know you need to create blog posts, optimize service pages, update website content, and maybe even write newsletters or email drips. But let’s be real:

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You Can’t Follow Up with Every Lead

Patient Communication

That’s Why Smart Practices Use Call Tracking Every phone call to your business is a potential client, case, or procedure — but not every call gets returned, and not every conversation leads to action. Your front desk is juggling appointments, responding to emails, greeting walk-ins, and still trying to keep up with inbound calls. The

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Are You Measuring What Matters?

Digital Marketing

Why Marketing Feels Like a Black Box (And How to Fix It) You’ve launched a website. You’re running ads. You’ve got an SEO campaign humming in the background. But you still find yourself wondering: Is any of this actually working? If that question sounds familiar, you’re not alone. For many medical and legal practices, marketing

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Stop Losing Cases to Google: How Attorneys Can Attract the Right Clients, Faster

Legal Marketing, Search Engine Marketing

In the legal world, time isn’t just money — it’s billable hours, missed opportunities, and case outcomes. If your law firm is spending too much time fielding unqualified inquiries, chasing down leads who disappear, or answering the same intake questions over and over, your marketing may be working against your efficiency. One of the fastest

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How Medspas Can Get Found Faster (and Spend Less Time Explaining Services)

Local Marketing

Running a medical aesthetics practice is a constant balancing act — from managing staff and inventory to fielding client questions and performing procedures. But one of the biggest hidden time drains isn’t on your treatment menu: it’s your digital visibility. If your medspa isn’t showing up on Google for the treatments you offer — or

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Reclaim 10 Hours a Month with Smarter Website Management

Website Maintenance

Let’s talk about one of the biggest time drains most businesses don’t realize they have: their website. If your website is hard to update, slow to load, or not doing its job of converting visitors into leads — your team is wasting time and missing out on growth opportunities. But here’s the good news: it

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