The Power of Chat

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At MyAdvice, we’ve been building the web’s most beautiful, best functioning websites for over 20 years, and we’ve been optimizing them to gain the highest ranking in organic search. Along those two decades, we’ve made it our mission to stay ahead of the coming curves and trends in website design, structure, and function. 

That’s why we created mobile-friendly sites long before anyone foresaw the day when mobile search would pass desktop search. That’s why we’ve developed header bars that sense when the user is scrolling back upward on a page and drop down to provide instant access to contact information. That’s why we’ve created tools such as Local Power because we understand the need for consistency in your practice information across directories and review sites. 

And that’s why chat has become a mainstay of many of our client sites. Our product, Chat Power, uses a chatbot to enable instant interaction with potential patients/clients and collect more qualified leads for your practice. 

Here’s more about why chat needs to be a part of your practice website with Chat Power. 

Chatbots aren’t going anywhere 

Some people have predicted that chatbots on commercial websites are a passing fancy, here today gone tomorrow. Trends say otherwise. 

Research shows chatbots are the fastest-growing communication channel. According to Drift, usage of chatbots as a communication channel increased by 92% since 2019. And usage was up, as well, with 25% of buyers saying they used chatbots to communicate with businesses in 2020, up from only 13% in 2019. 

Over the past 12 months over two thirds of global consumers had an interaction with a chatbot. Of those consumers, 87.2% have a neutral or positive experience with the chatbots they interacted with. 

Chatbots are getting smarter every year with advances in artificial intelligence. According to Comm`100, chatbots were able to handle almost 69% of chats from start to finish on average in 2019, meaning they did not need to route the chat to a live agent. This represents an increase of 260% in end-to-end resolution compared to 2017, when start-to-finish chatbot completion was only 20%. 

What do people like about chatbots? 

Even though people usually know they aren’t dealing with a real person initially, their satisfaction with the bot-only chats was actually higher that the satisfaction rate when a chat gets passed over to a human agent. Satisfaction is 87.58%, two points higher with the bot-only chats. 

The number one benefit (Drift) to chatbots is their ability to be there 24/7, according to consumers. People like that they get immediate answers to their questions with chatbots. Plus, they appreciate that when the bot cannot answer the query the chat can be routed to a real person. 

Why businesses like chatbots 

Chatbots also save serious dollars for any type of business, including medical and law practices. Because they can work 24/7 collecting website visitor contact information, chatbots are credited with generating more high-quality leads for 55% of businesses. 

Chatbots can save businesses as much as 30% on customer support costs. By having our Chat Power chatbot answering simple queries for your practice, this means less time for your staff on phone calls answering those same questions. 

It’s predicted that Chatbots will save businesses $8 billion by 2022, according to Juniper Research. 

About Chat Power 

These days, your potential patients expect to be able to communicate with your practice quickly and in the way they want. With Chat Power, our chatbots enable your customers to connect with your practice within 3 seconds. From there, the chatbot can collect the potential patient’s information in less than a minute. 

With Chat Power, you can customize your practice chatbot’s script to fit your practice’s unique needs. That’s one reason our chat completion rates with Chat Power are over 80% compared to 35% on other chat platforms. 

Chat Power also has a user-friendly dashboard. This provides key insights into the information provided through chatbot interactions with your website visitors. 

According to J.D. Power research, 42% of customers prefer to interact with a business through chat compared to just 23% for email and 16% for social media or other forums. 

Chat Power from MyAdvice has the flexibility of live chat and the growing intelligence of AI to respond to prospects quickly and effectively. Some stats about our Chat Power chatbots… 

  •     Built according to best practices for conversion optimization
  •     Affordable communication tool at only $10 per lead and no setup fees
  •     Provide instant responses because of intelligent automation
  •     Can chat with unlimited prospects simultaneously
  •     Can handle every incoming chat without human supervision

Put Chat Power to work for your practice 

Research shows potential patients and clients like the instant access provided by chatbots on websites. They like the fact that over 80% of their questions are fully addressed by the chatbot, with the other 20% being sent to a human for deeper interaction. Chatbots work 24/7 and they can handle an unlimited number of interactions at the same time. 

Your practice website needs a chatbot for patient interaction. The best tool for that is Chat Power from MyAdvice. If you’re already a client, give your MyAdvice rep a call. If you’re not a client, talk to our chatbot and let’s remedy that situation. You’ll find our chatbot down in the photo circle at the bottom right hand corner of the page, so let’s get chatting!

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