Welcome to our first ever edition of What’s New? It’s kind of a newsletter and kind of a roundup full of things we know you’ll find interesting. From industry news to MyAdvice product updates, here’s what’s new and newsworthy in our world and yours.
1. Review Power templates are back.
Exciting news! The “Templates” section of Review Power is back for all clients! This feature allows users to create and edit custom templates to request and respond to reviews. We’ve been making some upgrades and are excited to see it back in the Performance Center.
What this means for our clients: Clients can now log in to their Performance Center account to edit and create custom review templates by navigating to the “Account” tab, then “Communication” then “Templates”.
2. Local Power information can now be updated directly in the Performance Center.
More exciting news! Clients can now update their Local Power information directly in the Performance Center. Clients can make these changes by navigating to their menu bar under “Accounts”. Then, they can click “Locations”, and find the location from the menu they want to update.
What this means for our clients: Clients can change the name, address, phone number, business hours, and description that populates directory listings included with Local Power by logging into the Performance Center.
3. An updated version of Sight Selector Plus has been released.
MyAdvice released an updated version of Sight Selector several months ago. As a refresher, Sight Selector includes a collection of patient education videos that can be used in the office and/or embedded on a website. This update streamlines the product and makes it easier to use for both doctors and their patients.
What is Sight Selector Plus and what are the new benefits?
Sight Selector Plus is an enhanced version of the old Sight Selector editions. It combines Sight Selector Practice Edition and Sight Selector Online Editions into one product. Sight Selector Plus offers clients a URL-based dashboard (replacing the old Sight Selector Practice Edition) and an online-based edition. Here are some of the features of the new version:
- Playlist Editor to create Playlists and/or Shortlists with selected videos from the complete library
- Streamlined design with updated narrated videos
- Easy to navigate menus
- Video upload tool to upload client’s own videos and combine them in the SS video library
- Share Video and Playlist function to patients via email
- Customized with the client’s logo
- Fullscreen mode for an optimal patient viewing experience
- Spanish and English videos are available
- Image Slides (w/o narration) to educate a patient with own words and speed
- Waiting room content ( We already have some and will add even more in the second half of the year. We find clients specifically looking for waiting room content – this should be a big selling feature.
- Compatible on all computers, mobile devices, and tablets *with WIFI
What this means for our clients: A complimentary upgrade to all current Sight Selector clients.
4. Instagram’s latest update could impact your reach.
Last July, Instagram released an update allowing users to filter “sensitive content.” The 2021 feature was limited to the Explore feed, and now Instagram is expanding the feature to allow users to choose how much sensitive content they see across Search, Reels, Accounts You Might Follow, Hashtag Pages, and In-Feed Recommendations.
Sensitive content is defined by Instagram as “posts that don’t necessarily break our rules, but could potentially be upsetting to some people.” Specifically, clients who publish the following types of content may be affected:
- Content that may promote or depict cosmetic procedures.
- Content that may be sexually explicit or suggestive, like pictures of people in see-through clothing.
- Content that may be attempting to sell products or services based on health-related claims, for example, a supplement to help lose weight.
What this means for our clients: Posts on Instagram may reach fewer people, depending on how Instagram users have set their own “sensitive content” filters. Clients should be mindful about publishing content that may get labeled as “sensitive” by Instagram, including Before and After photos and cosmetic service/procedure photos.
