If you are a doctor with an active social media presence, chances are you’re already active on major social media websites, such as Facebook, Twitter, or Google+.
However, if you really want to expand your online presence, consider implementing a website like the microblogging platform Tumblr into your practice’s marketing efforts. Tumblr is a useful social media website, since it allows its users to post images and other useful content.
But is Tumblr really the right platform for a medical practice? Consider this: Tumblr is used by millions each day, and has already been used by major companies to produce unique and innovative social media marketing campaigns. Chances are, your patients are already using Tumblr on a regular basis!
Unlike other social media websites, such as Facebook or Twitter, the sole focus of Tumblr is to share content. This website enables doctors to post content that is relevant to their practice, such as images or videos that relate to a specific surgery or procedure, as well as audio clips, interesting medical quotes, facts, or articles, and even photos of your practice. Because it is extremely user-friendly, there’s no need to worry if you are not the most computer-savvy doctor.
A Tumblr page is also customizable, so you can truly tailor your page to make your presence on the website unique. You can choose from a variety of site themes and designs to make the most of your Tumblr experience. Best of all, this is easy to achieve by following Tumblr’s “step-by-step guide” to creating your unique Tumblr page.
Perhaps the biggest ways in which a medical practice can benefit from a Tumblr account is through the site’s “reblog” tool. The “reblog” tool enables you to share photos and other content from your practice across all of the social media channels you currently use. You can connect your Twitter or Facebook accounts directly to Tumblr to ensure that your patients don’t miss out on getting any updates from your practice!
MyAdvice Can Handle It for You
Too busy to manage your social media needs? Let MyAdvice help! We can plan an organized and effective social media strategy to get potential clients interested in your services! Contact an MyAdvice Representative to learn more.