Presence wins impressions. Proof earns trust. Proximity drives action. MyAdvice’s Social Media, Reputation Management, and Local Listings tools strengthen each signal—and when you run them together, they compound into lower Client Acquisition Costs (CAC) and fuller calendars for your team. Here’s how each “ works and what to watch in your Success Center.
Why Everything Working Together Matters in 2026
AI-driven results and local packs favor organizations that are active, trusted, and consistent. That means:
- Fresh content & engagement (Social Media)
- Recent, specific reviews (Reputation Management)
- Accurate listings & rich profiles (Local Listings)
Together, they increase profile impressions, action rates, and conversion on your pages.
Social Media: Create Reach That Matches Intent
Social isn’t just for awareness; it generates demand, educates, and drives consults.
- Content ideas: Outcomes, FAQs, behind-the-scenes, patient/client stories (with consent), and timely promos.
- Short-form cadence: 2–3 reels/shorts per week + 3–5 feed posts; repurpose for ads when you see a post outperform others.
- Click paths: Link to high-intent pages (service + location) with embedded booking or click-to-message.
KPIs: Reach, saves, profile visits, clicks to site, action rate from social visitors (book/call/message).
Reputation Management: Turn Proof Into a Growth Engine
Reviews are both a ranking and a choosing signal. You want to receive reviews consistently so users don’t see a big gap of time in between reviews.
- Automated asks: Trigger after consult/visit/case milestone; use a one-tap flow to Google/industry sites.
- Response routing: Detractors → send them a private survey; promoters → encourage them with a public review link.
- On-page proof: Stream best snippets onto matching service pages and landing pages.
KPIs: Review volume, average rating, your response time, conversion lifts on pages with fresh reviews.
Local Listings: Be the Best Version of Your Practice on the Map
Optimize your presence to be where mobile decisions happen.
- Listings & NAP sync: Name, address, phone, hours, and services need to be aligned everywhere.
- GBP enrichment: Make sure you are in all accurate categories, services are listed correctly, you have up-to-date photos, correct FAQ content, and your Booking integration is working.
- Multi-location structure: You should have unique pages and UTM-tagged links per location; location photos and staff per location.
KPIs: Discovery searches, profile views, actions per view (calls, messages, bookings), and direction requests.
How They Compound
- Social Media creates attention and sends qualified traffic.
- Local Listings ensure profiles match the message and surface for nearby intent.
- Reputation Management converts fence-sitters with fresh social proof.
- Result: More impressions → higher action rates → lower Cost per Booked and CAC.
The Scoreboard: What to Watch in the Success Center
- Top-line: Profile impressions, website sessions by source, calls/messages/bookings.
- Middle: Review rate, average rating trend, actions per view by profile.
- Bottom: CPL, Cost per Booked, CAC by channel/service/location.
Set alerts when action rate or review velocity dips; shift content and budget accordingly.
Implementation in 30 Days
- Week 1: Profile audit (Local Listings), review request flows (Reputation Management), create your content calendar (Social Media).
- Week 2: Launch review automation, refresh GBP photos/categories, publish 3–5 social assets.
- Week 3: Add review widgets to service pages; build two intent-specific landing pages for social.
- Week 4: Evaluate action rates and review velocity; boost winning posts; adjust categories/FAQs.
Ready to Multiply Your Findability?
Run one of these features and you’ll see lift. Run all three, and you’ll feel momentum. We’ll help you prioritize, launch fast, and prove impact on the metrics that matter. Not a client yet? Talk to someone today about how the Success Center can help you. Already a client? Log in to the Success Center to see how all of these features are helping your practice.
