Lowe Plastic Surgery Improves Lead Quality with Mya Al Chat
QUICK FACTS
About the Practice
Lowe Plastic Surgery had plenty of inbound interest, but too much of it was low intent.
Before implementing the Mya Al Growth Assistant to handle chat, staff handled inquiries manually. Many of those conversations centered on general pricing questions from people who were not ready to move forward.
Roughly 60% of inquiries were price-shopping conversations, which meant staff spent valuable time answering the same questions repeatedly while higher-intent prospects risked getting lost in the noise.
The team did not need more conversations.They needed better ones.
Less Friction. Better Leads.
Mya helped Lowe Plastic Surgery reduce operational friction while improving lead quality and consultation readiness.
The Challenge
Lowe Plastic Surgery wanted to reduce repetitive, low-value pricing conversations and help staff focus on prospects who were more likely to book a consultation.
Before chat qualification was in place, every inquiry required staff attention.
That made it difficult to quickly separate casual price shoppers from people with stronger intent, as indicated by follow-up questions, service interest, or appointment requests.
The Solution
In January 2026, Lowe Plastic Surgery implemented Mya Al Chat with a hidden pricing strategy. Instead of publishing pricing directly on the website, the practice loaded pricing into their Success Center's knowledge base. Visitors could still access pricing if they specifically asked, but it was no longer the first thing presented on the site.
This made Mya the first layer of lead qualification. Visitors who only wanted pricing could self-filter, while prospects who continued the conversation, asked additional questions, or requested a consultation could be handed off to staff as higher-intent opportunities.
The Results
After the hidden pricing strategy was launched, the quality of inbound conversations changed quickly. Price-shopping inquiries dropped from approximately 60% to 15%, a 75% reduction in low-intent leads. At the same time, high-intent leads increased from approximately 40% to 85%, more than doubling the qualified lead mix.
Across 120 real chats analyzed from October 2025 through April 2026, Mya delivered:
High-intent use cases dominated the conversations. 93% of chats were either service inquiries or appointment requests, and appointment-related chats produced an 89% qualified lead rate.
CHART 1
Lead Quality Shift After Mya
CHART 2
Chat Outcomes Across 120 Analyzed Chats
The Operational Impact
Chat volume peaked in January, then declined in the following months. For Lowe Plastic Surgery, that decline was a positive signal. Low-intent users were being filtered earlier, before they reached staff. Fewer total chats meant fewer repetitive conversations, not fewer valuable opportunities.
Mya helped eliminate an estimated 45 low-value conversations per 100 inquiries, saving an estimated 2.25 to 7.5 hours per 100 inquiries, depending on handling time. Across the analyzed chats, Mya handled 5.5 hours of interaction, absorbing front-line inquiry workload before staff needed to engage. The result was a smoother handoff, more relevant staff conversations, and a stronger focus on prospects who were ready to take the next step.
Estimated weekly staff time saved by filtering 45 low-value conversations before they reach the team: up to 7.5 hours back each week. That's equivalent to avoiding ~1/4 to nearly a full workday of manual work.
KEY TAKEAWAY
For Lowe Plastic Surgery, profitable growth did not come from more conversations. It came from helping staff focus on the right ones.
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